Case Studies

NIVEA Championships for WOPR Lifeguards
Client: NIVEA

NIVEA Championships for WOPR Lifeguards - main goal is to motivate the female and male lifeguards to increase their physical fitness and to develop their qualifications and team work skills that have a definite influence on their work effectiveness.

Possibility of using the advanced rescue equipment is one of the most important Championships elements. Other is to give the winners a modern rescue equipment, which remains in organizational units represented by the best lifeguards.
Lifeguards compete for monetary award and a high quality rescue equipment. NIVEA is the founder of the prize.

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